“The average mobile browser user pays as much as $23 a month in data charges to download ads and trackers - that’s $276 a year,” according to the company’s website. It also claims to save mobile users data charges related to downloading ads. The more times that a user visits a site, the larger the proportion of the user’s monthly contribution is ‘earmarked’ for that publisher.”īy taking ads out of the web browsing experience, Brave says it speeds page load times by anywhere from 2 to 8.7 times depending on the site. Users get an ad-free experience on the Brave browser, and in exchange they’re expected to help compensate publishers for their content by purchasing and distributing BAT tokens to their favorite content sites and YouTube creators.īrave has built a degree of fairness into the process: “Once a user enables Brave Payments, the Brave browser automatically and anonymously keeps track of the publisher sites each user visits.
The San Francisco-based company, which debuted in January 2016, says it currently has close to one million monthly active users.īrave’s BAT tokens (“basic attention tokens”) are an attempt to solve the slow load times, annoyance, and invasion of privacy internet users experience on ad-serving browsers.
0 kommentar(er)
